Specsavers New Zealand has today released a new limited-edition range of frames, designed in collaboration with renowned Māori artist Kura Te Waru Rewiri in support of The Fred Hollows Foundation NZ.
In the Pacific, nine out of 10 people who are blind don’t need to be, their conditions are preventable or treatable. Specsavers and The Fred Hollows Foundation NZ share a goal to end avoidable blindness and vision impairment in the Pacific. To help aid their mission, for every pair of limited-edition frames purchased, Specsavers will donate $25 to The Foundation.
This year’s limited-edition range of frames is inspired by one of Te Waru Rewiri’s most prominent works, Puhoro Meets the Stripes III. The artwork explores cultural symbolism and artistic legacy, referencing traditional Māori art forms and knowledge through its use of colour and pattern. It draws specifically on kōwhaiwhai, the flowing patterns often found in ancestral meeting houses.
For Te Waru Rewiri, collaborating with Specsavers to create these frames has been a special opportunity to help other people through her art.
“I have a huge amount of admiration for the work The Fred Hollows Foundation NZ does in Fiji, helping our Pacific neighbours regain their eyesight,” says Te Waru Rewiri.
“As a Māori indigenous artist, it is important to protect the integrity of our customary arts. Within the design, the koru symbolises rebirth and the puhoro symbolises speed.”
